When Ryan and I decided to start our own business, we had no idea what we were doing. All we knew was that we needed to figure out a name for our business (the story about where “ES-SENSE” came from will be for another time) and make sure we had done all the state and federal requirements necessary to get licenses and permits. After that was all done, we didn’t know where to start. We didn’t have a business plan and the only plan we knew of is that I was going to be a photographer.
So with my camera and my lenses in hand, off I went asking my family and friends if I could take their picture. You know, I’m really blessed to have WONDERFUL and SUPPORTIVE people in my life! Whenever I offered to take portraits of them, I never got denied. My family and friends were always willing to take an hour or two of their day to help me grow and learn to use my camera. To all my friends and family, I’m forever grateful! With your help, our humble business is still up and running!
Although ES-Sense has definitely come a long way from the time it began, there are always improvements that need to be made! There’s always something new to learn and new areas to explore. So what do we to to keep our business minds open to new ideas? We read! Ryan ordered a book called, “Rework“. He had finished the whole book in a couple of days, but you could probably finish it non-stop in less than a day because it is such an easy read! The ideas that the authors have about ”business“ is totally opposite from what I had learned in school, but it makes sense… common sense! :) I really recommend those planning to start their business as well as those who already started their business to get this book! If only this book was available to me back then.. then I wouldn’t have given myself a hard time about not having a business plan… and I’m not saying that having one is a bad thing…
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